hey sean, am a newbie who is so ethusistic about online marketing. great post , i must commend , it came in handy. through your post i clearly understand that an affiliate mustr have a website and a blog as a platform for promoting the good and services. here the thing with me , i dont have either of them and am asking ….. is it advisable for me to delve in affilate marketing peradventure i get a blog running now …?
I had a really hard time writing a review because Making Sense of Affiliate Marketing isn’t the first course I’d recommend to bloggers who want to make money. I’m way more enthusiastic about Pinterest Traffic Avalanche or Pajama Affiliates. BUT, having said that, I DO NOT regret buying Making Sense of Affiliate Marketing, and I am glad I did buy it. So, I’m on the fence. I think it is good, but I think only for certain people. I’ll let you decide. But I just want you to know I am being totally honest, and I never would let a blogger buy a course if I thought it was a BAD course (and trust me, I’ve taken bad courses, and I never recommend them to anyone—even when the course is crazy popular).
Apps and solution type partners. These are strategic partnerships where products and/or services are placed in front of a relevant audience through an app partner. Some examples could include a shopping app that can help you find the best price on a pair of sneakers, or a beauty app that includes a specific makeup brand, and that allows users to virtually “try on” makeup using swatches of color and their live image.
Forms of new media have also diversified how companies, brands, and ad networks serve ads to visitors. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network. New developments have made it more difficult for unscrupulous affiliates to make money. Emerging black sheep are detected and made known to the affiliate marketing community with much greater speed and efficiency.
A sound product strategy is a must for new affiliate marketers. Ideally, you should choose a niche that you can make money online with and has a lot of product vendors. This will give you a wide selection of products to offer your online community. However, limit yourself to two or three products at a time, so that you become the expert others turn to and trust when reaching for their wallet.
“Brick Marketing is extremely valuable for feedback and advice in many aspects of marketing, not just SEO and I look forward to continuing to work with them over the long term to continually improve our business and increase sales. That’s what it’s all about. Just like their name implies, Brick Marketing is rock solid and essential in building a strong marketing foundation.”
Merchants receiving a large percentage of their revenue from the affiliate channel can become reliant on their affiliate partners. This can lead to affiliate marketers leveraging their important status to receive higher commissions and better deals with their advertisers. Whether it’s CPA, CPL, or CPC commission structures, there are a lot of high paying affiliate programs and affiliate marketers are in the driver’s seat.
Write down the types of people who like the products you have chosen to market. This is your target market. Women will be more interested in fashion or jewelry than teenage boys for example, but younger newly married women may be more interested in baby or family-oriented products instead. Write down as many details as you can for your target market because being able to speak to them on their level through your publishing and advertising efforts is critical to a successful affiliate business.
“When we came to Brick Marketing initially, we had a small subset of challenges we didn’t have the bandwidth to tackle in house. Our idea was simply to send out the work and be done with it. A one-shot deal. What we found mid way into the first project, was that Nick Stamoulis and Brick Marketing had a depth of understanding and approach to solving our Search Engine Marketing problems that we had not considered; solutions that dramatically improved our search engine ranking position on terms and improved the overall size of our index listing (by more than 25% in the first two months). In short order we expanded our horizons and enlisted his talents to take on refining and improving ROI on our rather expensive Pay Per Click campaigns, as well as having him consult on microsite projects and blogs. Nick Stamoulis of Brick Marketing helped us understand what works and why, and helping us maintain our dominant position in the SERPs, despite the markets constant resetting and ever-changing drama. I could not have gotten through this year without Brick Marketing’s assistance and advice. I couldn’t give a stronger recommendation; they are simply great!”
“From the beginning, our new company, AA Global Printing, has provided a superior global service, backed by a solid operations team. What we didn’t have were marketing resources to support the growth of our client base and to build a strong online presence. Fortunately, Brick Marketing has given us a structured website development process/solution and a cost effective “answer” to creating a viable web presence. Moreover, our account rep has been a professional and knowledgeable resource at every turn. Thanks to Nick Stamoulis and the Brick Marketing team, AA Global Printing is marketing with all the right tools ranging from SEO, strong content, a weekly blog, and easy site navigation for our visitors.”
There are two ways to approach affiliate marketing: You can offer an affiliate program to others or you can sign up to be another business's affiliate. As the business driving an affiliate program, you'll pay your affiliates a commission fee for every lead or sale they drive to your website. Your main goal should be to find affiliates who'll reach untapped markets. For example, a company with an e-zine may make a good affiliate because its subscribers are hungry for resources. So introducing your offer through a "trusted" company can grab the attention of prospects you might not have otherwise reached.
A very good example is TheWireCutter.com, an affiliate website started by a former Editorial Director at Gizmodo. It is a very successful affiliate website that brought in $30 million in cash as reported by The New York Times. You can find a lot of useful information, reviews, and price comparisons for their electronic products from Amazon. Yes, they are affiliates of Amazon and they promote products there.
Return on Investment. I can be calculated via the same method as ROAS, but in the interest of diversity, I'll show you an alternate option to calculate it. To calculate the ROI on a campaign, you can take the gross profit from running the campaign minus the cost of running the campaign and divide it by the cost of running the campaign and times it by 100 to get a percentage that the investment returned. Example – if you spent $200 to run a campaign and you made a gross profit of $600, you would take $600 (gross profit) – $200 (campaign cost) to get $400 and then divide $400 by $200 (campaign cost) to get 2 and multiply that by 100 to find a 200% ROI for the campaign.
We can setup the website to automatically post all new content as tweets to Twitter. This helps get each new page a backlink from Twitter, which in turn will help new pages get indexed. Besides new pages on the site, it is also a good idea to post other content to the Twitter account, and we can use RSS feeds for that. This will help keep our Twitter account "real" and not just look like a self-promotion tool.
The two main parties involved in the affiliate relationship are the merchant (sometimes also called “advertiser”), and the affiliate (sometimes called “publisher”). There are different ways to run, manage and promote affiliate programs, which involve more parties in the relationship, but the two main participants (without which the existence of the very marketing channel would’ve not been possible) are: (a) the party that has the product (or service), and (b) the party that knows how to sell it.
How does lifetime access sound? After enrolling, you have unlimited access to the course for as long as you like - across any and all devices you own. Plus, this course won't always be offered at this price, as new strategies and information will continually be added. You won't have to pay a penny for any updates, though. Once you purchase, you will receive all updates for free.
In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates.