Within your terms and conditions, you need to define what can and cannot be promoted through PPC. The most obvious restrictions are brand terms and misspellings. So one of your objectives could be to increase your visibility on search engine affiliates, and you can do this by targeting only long tail keywords. Other things to consider are whether affiliates can link PPC directly to your site and whether they can use your URL in the ad copy. These are decisions you need to state in your terms and conditions.
Price per click (PPC) is a popular way of promoting affiliate products. Bid on relevant keywords related to each product you are trying to market and your adverts will show when someone searches for these terms in a search engine. For example, if someone searches for a certain type of bestselling book such as Harry Potter and Amazon are bidding on a related keyword such as JK Rowling book, Harry Potter book, Amazon’s paid-for advertisements might show up in their results.
Theme – you don’t need a special theme for affiliate marketing, you probably just need a blog. I recommend StudioPress themes since that’s what Yoast, Matt Cutts (from Google), and I use. Matt Mullenweg, founder of WordPress also recommends them. One of the biggest mistakes I made was using a theme from Themeforest… since they’re built by independent developers who may stop making updates to their theme. This happened to me and I hear horror stories all the time about people having to switch themes and redesign their entire site. I’ve been using the same StudioPress theme (Outreach Pro) for 3 years. Their themes are lightweight (load fast), SEO-friendly via optimized code, secure, and they have a huge selection of plugins for the Genesis Framework and an awesome community in the Genesis WordPress Facebook Group. They include documentation for setting it up and will serve you for many, many years.
Focus on reviewing products that fall within your niche. Then, leveraging the rapport you have created with your audience and your stance as an expert, tell your readers why they would benefit from purchasing the product you are promoting. It is especially effective to compare this product to others in the same category. Most importantly, make sure you are generating detailed, articulate content to improve conversions.
I’m not sure of the exact reasons why I started to rank, but I have a few theories. It was a very long, honest, and informative post on the subject. I believe this made it stand out from all the other reviews in which the author just wrote up a basic summary of what it’s about. It also is one of the latest reviews on the book, so perhaps google freshness has something to do with it. I haven’t done any linkbuilding on this page and it currently sits at #2.
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
Still need more help deciding how to choose an affiliate marketing niche? Here is an article I wrote that might help you out. Choosing a good affiliate marketing niche can be overwhelming, so if you’re a bit stuck on what niche industry to go after, rest assured that is perfectly normal. You’ll be spending a lot of time creating content around whatever niche you choose, so really put some thought into it.
High-ticket affiliate marketing means that instead of earning small pocket-change sized commissions, you can earn big commissions. We're talking about a range of roughly $1000 and up to $10,000. Of course, the products are more expensive. In order for you to get a commission of $1,000, then the product must be priced much higher. High-ticket affiliate marketing sounds great, but it would be much harder to sell a product that costs $2500, than a product that costs $100. No doubt about it! If you’re interested in selling high value items like yachts and Rolex’s, high ticket marketing is the best option for you.
Becoming a part of an affiliate network is an excellent strategy for bloggers looking to up their current income or even just to begin actually making money from their blog. There are several options when it comes to affiliate marketing as well as strategies for making affiliate marketing work for you. Below I will teach you what is affiliate marketing, examples of affiliate marketing in blogging, affiliate strategies and some of the top affiliate networks to join.
A two-tier affiliate program allows affiliates to not only earn commissions on their own sales, but to also get a percentage of the commissions (usually much smaller) earned by people they've recruited into the affiliate program (either directly because they knew them or indirectly – meaning someone signed up to be an affiliate by using the first affiliate's link).
Social media marketers often say sponsored social messages (the ones you pay for) are more effective than many of the other marketing tactics. Paid social ads increase your reach and since social media platforms have a lot of information about their users demographics and behaviour, these can be leveraged to target your desired audience. If you want to put your money where your mouth is, your best bet is through the follow platforms.
Creating blog content is a very useful and effective way of consistently building content on a site. When creating blog posts, it's a good idea to do some keyword research to figure out what it is that your audience is interested in and searching for online. Also, be sure to research competitors, forums and social media to narrow down on topics for your blog.
A lot of consideration, time, and effort go into launching and maintaining a successful affiliate program. The various platforms and plugins out there are geared towards different types of people and business needs. If you’ve created and run your own affiliate program with WordPress (and/or on a platform like Sharasale or Impact Radius) we’d love to hear about your experience in the comments below.
I LOVE Michelle and my Making Sense of Affiliate Marketing community. There’s the notion out there that you are the average of the 5 people you hang out with. When I started “hanging out with” high-income bloggers on the interwebs, my blog income started to skyrocket. I firmly believe you need to surround yourself with people who share your goals and are at least one step ahead of you. It encourages you to step up your game.
MaxBounty works exclusively with digital products, usually about giving one’s email or signing up for a newsletter. MaxBounty has CPA, Pay-per-call, and CPL campaigns that you can choose from. MaxBounty is involved in a large number of verticals, including market research, real estate, social games, finance, dating, and diet, but is primarily designed for marketers seeking to acquire new leads.
The biggest problem with most people is that they choose to promote a product that they have never used or tested before. A lot of affiliates fail to make sales because they are unable to connect with the product. Take this advice, for all the products that you want to promote, buy them and use them yourself. Try out the products and if they are good, you will be able to convince your audience more confidently.
The dollar amount of commissions an affiliate has to accrue before being paid. Some merchants set a minimum payment threshold themselves (to lower accounting costs by paying less frequently to people sending very few sales) while others allow the affiliate to do so (usually to avoid receiving frequent smaller checks and instead receive one larger one).
The saying goes that people eat with their eyes, well, people are also quite picky about how their content is presented. Standout guides aren’t just well considered and expertly written. They are designed expertly. Designs aren’t just there to dress up an article, they are practical. Everything from content flow to sign-up forms and social sharing buttons are considered when content is intentionally designed with a bit of thought. Hiring a web designer will get the best quality results, at a price. You don’t need to hire a web designer to turn your guide into something special.