Your web host is responsible for hosting all of the files necessary for your site to function. When choosing a web host you’re going to have a variety of options to choose from. Some will be dedicated towards sites with large volumes of traffic, while others will specifically host WordPress sites. We offer a detailed breakdown of hosting options here.
Browsing the web, you’ll have noticed various call to actions to sign up for a brands newsletter. Digital marketers have long encouraged their readers to subscribe to their lists. Email lists let you contact previous site visitors, outside of them being on your website. This is what makes them so effective, they expand your reach. The flexible structure of emails allows plenty of room to get creative.
We are shining light on this area today. Product review sites such as dpreview.com host expert reviews about products you’ve used or tested. You can also welcome reviews from users who have used said product in the past to enrich your content. You earn an affiliate commission when the user you refer to the retailer makes a purchase or completes any other desired action.
These two services are requirements for a successful affiliate marketing website. While there are free options available, I never recommend setting up your first affiliate marketing website on a free platform. For more information about why I do not recommend setting up a free affiliate marketing website, you can read my article about why free affiliate marketing websites are a waste of time.
Affiliate marketing is popular among digital marketers since it’s a straightforward way to earn some additional income without having to shell out any money in advance. Even so, anyone hoping to earn a full-time living this way has to be prepared to put in the work. It requires a concerted effort in pushing products and services through all possible online mediums.
“From the beginning, our new company, AA Global Printing, has provided a superior global service, backed by a solid operations team. What we didn’t have were marketing resources to support the growth of our client base and to build a strong online presence. Fortunately, Brick Marketing has given us a structured website development process/solution and a cost effective “answer” to creating a viable web presence. Moreover, our account rep has been a professional and knowledgeable resource at every turn. Thanks to Nick Stamoulis and the Brick Marketing team, AA Global Printing is marketing with all the right tools ranging from SEO, strong content, a weekly blog, and easy site navigation for our visitors.”
4) The Site’s Niche – Check out Commission Junction and Clickbank… and you’ll see that there is virtually an endless list of products you can promote. However, the “Best-Selling” or “Top Products” from affiliate networks shouldn’t be the only deciding factor when picking your site’s niche. Choosing a niche for your affiliate site should involve more research and analysis than that. After all, the success of your site relies mostly on your topic’s level of demand and how well you take advantage of your readers’ needs.
Once you’ve done all the heavy lifting of niche selection, keyword research, and competition analysis, then you can finally start building your site. It’s important not to skip all the steps above. You’d hate to spend months on a site, only to learn that it won’t be profitable at all. All that hard work for nothing. You can read more about why I use WordPress for my Amazon sites.
Product Reviews – The infamous product review websites… This is a very popular method where the author is an expert in a particular field and gets hands-on experience for a product/ service and gives their personal opinion on the product. This is a very competitive market if you are trying to go after something broad such as cameras or laptops. An example would be http://www.steves-digicams.com
You can put up banners on your site, to promote your affiliate offers. Most affiliate programs will usually provide their own creatives when you sign up for their offers. All you have to do is insert the banner on a highly trafficked page (your affiliate tracking is usually embedded within the code). Banner ads in the right locations can do a great job of driving sales.
One of the main reasons why most newbie affiliate marketers give up after 3 months is the fact that they can’t build up traffic to their affiliate website. It’s a thorn in most marketers’ sides, but one that can be easily resolved if you put the effort in. Below I have covered a few areas that will get you good targeted traffic to your affiliate deals.
The amount of time a Cookie set by someone clicking on your affiliate link has to show a conversion before you are no longer credited with a sale even if that user eventually ends up making a purchase. The standard length of a Cookie is typically between 30-90 days. Anything below 30 is considered low/short while anything above 90 is considered to be healthily above average.
Curious on affiliate marketing and how can it help build your business. We used to be surprised when the first question from a lot of our future clients is “what is affiliate marketing?” but not anymore. This is something we’re often asked by clients who are familiar with the term but don’t know exactly what it means. Perhaps you’ve heard it suggested as an effective marketing channel but aren’t quite sure what it is. Or you understand the concept of an affiliate marketing program but want to learn more about how it works.
Brick has become the trusted and efficient digital marketing department our company needed to get to the next plateau. From SEO, to article writing, to social media and Adwords campaigns they literally do it all for us. And honestly, Brick marketing keeps us on track for our marketing goals, not the other way around. We could not be more pleased with the job Brick is doing for us.”
As many you want (or as many as your hosting plan can handle). WordPress doesn’t have any limitation that I know of when it comes to a post or page limit. But as you add more content (text, pictures, links) and get more traffic you’ll need more & more server space so your website doesn’t slow down. Just be sure you choose a hosting plan that will support your website.
This domain can work for people in two ways. One is to get sudden bursts of income by selling a certain product. The second part is selling a service that gives you recurring fees. This course on Affiliate Marketing Strategy for Stable and Recurring Income can be very helpful if your objective is the latter. At 5.5 hours and 56 lectures, this is very extensive and useful for those looking at mastering this subject. This training program is developed by iMarket XL and Max Stryker.
Strive to become an authority. It doesn’t matter if your niche is the silliest topic in the world, as long as you’re “THE” site to check out when it comes to everything about fidget spinning (or whatever niche you decided to focus on), then your website is a success. To become an authority within your niche, you have to be consistent with publishing content, provide value to your readers, and make it a goal to earn your readers’ trust.
The major search engines use esoteric algorithms to rank websites, and no one knows the exact formula that places one website ahead of another. One thing that is certain, though, is that stale content confers a major penalty. If several weeks or months pass without an update to your website, you can watch it start to slide down the rankings, sending your traffic numbers – and your affiliate sales – plummeting.
Do you have any opinions about sites that got hit with Google Fred for having too much affiliate content? I think one of your other sites got hit (not TYS) and I saw you add a lot of new content but it’s not going up much. The same thing happened to me; I had too much affiliate content and got penalized; added more content but it’s not helping. I am thinking of just starting a new site and redirecting links to the new site. I feel like this penalty is unrecoverable….
Great article as it gets me thinking about the various ways to monetize my sites. With that said, my biggest hurdle has been how to get started building traffic. You see articles all over the net talking about massive traffic techniques, but I’ve never really found a guide for a fresh blog/website and how to get to their first 100, 500, or 1,000 daily uniques. Of course writing consistent quality content is key, but writing alone an audience does not make. Any tips or articles to point us to? Thanks again Sean!
It’s important to choose a niche that you either know alot about or are passionate about. If you come across as inexperienced or unknowledgable your visitors will likely go somewhere else – fast! An example of a product review site is consumerreports.org. This is also a good example of how NOT to start your own review site. Start by focusing only on a small portion of your market and not the entire enchilada or you’re going to be invisible to your prospects.
The two main parties involved in the affiliate relationship are the merchant (sometimes also called “advertiser”), and the affiliate (sometimes called “publisher”). There are different ways to run, manage and promote affiliate programs, which involve more parties in the relationship, but the two main participants (without which the existence of the very marketing channel would’ve not been possible) are: (a) the party that has the product (or service), and (b) the party that knows how to sell it.
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The downside is that Shopify is only appealing for people who have physical or digital products to sell and have a need to set up a Shopify store, including site hosting, payment processing, and all the other services offered by Shopify. This can significantly narrow the appeal for this affiliate program. But if you can distinguish yourself by educating people on how to use Shopify, how it can benefit their business, and/or make them money, you could potentially big money via the affiliate program. Add in the 2 x monthly fee commission rate, and landing just a few sales of their mid-tier and top-tier products can result in significant earnings.
“When we came to Brick Marketing initially, we had a small subset of challenges we didn’t have the bandwidth to tackle in house. Our idea was simply to send out the work and be done with it. A one-shot deal. What we found mid way into the first project, was that Nick Stamoulis and Brick Marketing had a depth of understanding and approach to solving our Search Engine Marketing problems that we had not considered; solutions that dramatically improved our search engine ranking position on terms and improved the overall size of our index listing (by more than 25% in the first two months). In short order we expanded our horizons and enlisted his talents to take on refining and improving ROI on our rather expensive Pay Per Click campaigns, as well as having him consult on microsite projects and blogs. Nick Stamoulis of Brick Marketing helped us understand what works and why, and helping us maintain our dominant position in the SERPs, despite the markets constant resetting and ever-changing drama. I could not have gotten through this year without Brick Marketing’s assistance and advice. I couldn’t give a stronger recommendation; they are simply great!”
Unfortunately, there are many programs ready to scam you in the name of an affiliate marketing course. You should beware of courses that promise to make you a millionaire overnight (even a month is not realistic, no matter what the hypothetical Dave claims). Also look out for courses that offer schemes that claim that it is a ‘Limited Time Offer’ or offers ‘Money Back Guarantee’. The general rule is, if it is too good to be true, it probably is. Look out for websites that are too glittery, which give out too many pop ups, have too many photo shopped success images and trust your intuition. After all, you will be spending some money for the course and you should get true value out of it – not bankruptcy.
It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.
As Target is the second-largest general retailer in the United States, their affiliate program is primarily for American bloggers or publishers who can route visitors to relevant products. Overall, the program works much like Amazon’s does in that publishers (bloggers) get a small commission on sales, but Target’s gigantic product base (over one million items) and high brand recognition make their affiliate program a great option for influencers.
As you become comfortable with the affiliate marketing process, you can consider both specialized (e.g. fly fishing) and broad (e.g. weight loss) niches. Don’t forget to track your marketing metrics! They are usually provided by your merchant and/or affiliate network. This way you'll be able to know which products your audience are responding to and which ones aren't generating any profits for your business. This is especially important if you are investing into paid advertising to drive traffic and promote products as an affiliate...
I would personally agree with linkshare.com as a great affiliate marketing platform to join as a publisher. Here’s why. Back in 2005 when I knew nothing about affiliate marketing and was using blogger.com as a free blogging platform without any experience whatsoever and joining Walmart.com as my first official affiliate program, I was able to insert Walmart affiliate in its in my blogger blog and earn a $72 commission. I was onto affiliate marketing for life from there.