So, if you’re still wondering – what is affiliate marketing? Or have other questions related to how it works and the first steps to get started, then our team can help. Our digital marketing team are specialists in this area and always up-to-date with the latest affiliate management technologies. They can advise you on the best approach for your business, whether you’re a small start-up or large enterprise.
It doesn’t matter the products you’ll review and promote, WordPress comes with a wide range of themes and plugins that will help you to build a professional review site in no time. And since WordPress themes are easy to customize, you don’t even need to go with a specialized review-style theme, although it would be a big leap in the right direction.
Hey there, my name is Mike! I’ve been a full-time affiliate marketer for several years now and each year my business grows and grows through residual income. Literally, every morning when I wake up, I check to see how much money I made while I slept. I live and work literally wherever I want, when I want, as long as I want, and I do not sell any of my own products. How awesome is that?! You can read my full affiliate marketing success story here.

My conversion rate went from 2.5% to 8% just by including Facebook polls where SiteGround was rated #1 (here’s last year’s poll) plus Twitter screenshots and Facebook conversations. Whether it’s Amazon reviews or social proof, you NEED to include outside opinions. You can also use WP Rich Snippets to allow people to leave a review about the product/service on your site and get those review stars in Google (you will want to use their front end submit add-on).


SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.


Thanks Nathalie! And glad to see you came over from AONC 🙂 When done the right way I think affiliate links in context are much less intrusive and offensive than having ads on your sidebar. The average non-tech reader probably wont even know its an affiliate link anyway. So just by doing everything you’ve already been doing, you can switch out links, and probably make a nice side income!
Strive to become an authority. It doesn’t matter if your niche is the silliest topic in the world, as long as you’re “THE” site to check out when it comes to everything about fidget spinning (or whatever niche you decided to focus on), then your website is a success. To become an authority within your niche, you have to be consistent with publishing content, provide value to your readers, and make it a goal to earn your readers’ trust.

The audience comes back for more because the best content like this offers real world, practical advice. Check out the site Moneysupermarket, usually you’ll notice there are no advertisements. All revenue is generated from affiliate links. Considering that these links are performance-based, this is a testament to the fact that this model works. These links are generating conversions.
That’s the basic premise behind affiliate marketing. A merchant and publisher have a mutual agreement to divide commission from any sales or traffic amounted from the publishers marketing efforts. People new to affiliate marketing often ask the same types questions, so before we move on to how to get started running your own affiliate marketing business, let’s get them out of the way.
You have to study the terms and conditions of the affiliate network closely before signing up. This is crucial to starting an affiliate business. Some companies within the affiliate network have their own terms and conditions that you have to accept before you can promote their products. Most of the affiliate programs require you to write a disclaimer and put it up on your website at an accessible location. The disclaimer must clearly mention that you are earning money by promoting the product as an affiliate. The disclaimer has to be published before you promote your website and generate a large number of sales.
The term “qualified sale” (or its synonym, “qualified purchase”) is important in the affiliate marketing context because the advertiser (the ecommerce merchant) defines in advance what constitutes a qualified sale. When an affiliate agrees to promote the merchant’s products, that affiliate is accepting the merchant’s definition of a “qualified sale.”
First I want to just say well done with what you have accomplished. You have done an amazing job. I’m not really one to post a comment on blogs as I’m sure everyone says. But the thing that struck me the most about you is I can tell your a great individual. You love cats, as my wife and I do. We also have rescue cats. You are a very generous and honest person and that is most likely why you also have done well. Very authentic and honest. I’m in the process of building an affiliate amazon site. So I can relate to the content side of things. I’m already a customer of siteground but If I wasn’t I’d happily sign up through you. I have bookmarked your site as I’d like to come back and read a little more and keep an eye on your progress. Thanks for taking the time to write this post. It’s one of the best blog posts I’ve read. Take care Tom
Adam Bosch is a Master Digital Marketer who has been running online businesses for 7 years+. Through various methodologies across affiliate marketing, SEO, internet businesses and more, he has come up with some really important tricks that will help you grow your business online. The nuggets in this course aren’t ones that are freely available online, but deep insights that are well worth paying for.
I was more active on my blog and published more SEO-friendly posts, which increased my Google traffic. You’ve GOT to have great, in-depth content if you want to get traffic to your site. Some people like to publish short, light posts every day. I prefer publishing long-form, thoroughly researched posts maybe once a month, and organic search traffic still makes up the VAST majority of my site’s traffic.

Great article! I need to go back to your post many more times for it to properly go in and for me to understand. Sorry if my question is a strange one. I am quite new to the whole concept of amazon affiliate marketing. When we are advertising their products, do we spend any money ourselves? Or we are just middle wares advertising their product? In what case, we have to have inventory? Can we sell products in Amazon?
Affiliate marketing is still one of the most reliable ways to earn a recurring passive income online. It takes more work to build a profitable website than it did a few years ago, but it still can be done. You’ll need to put in a lot of effort at the beginning, but afterward you should be able to outsource most of the work and focus on other projects.
If there’s no products on Amazon for “High end” then you have no Amazon products to promote and no way on earning any commission. Why not try keywords like Best (x) or Luxury (y) where there will be more search volume. Let’s say you want to promote hammocks, you can then target search KWs such as Best Hammock for Under $100, Most Comfortable Hammock, Luxury Hammocks etc. Let me know how you get on.
Whitelabeling refers to a merchant allowing an affiliate to sell products under their own brand with no mention of the actual merchant. Visitors to the affiliate's website would likely believe it was the affiliate who was actually selling the items or taking the leads since there is no mention of an outside merchant. This typically occurs by the merchant creating a website branded solely to the affiliate on their own server under their control and allowing the affiliate to “mask” that website as appearing to be a subdomain on the affiliate website. Many times merchants limit Whitelabeling opportunities to only being available to Super Affiliates.
This is the standard affiliate marketing structure. In this program, the merchant pays the affiliate a percentage of the sale price of the product after the consumer purchases the product as a result of the affiliate’s marketing strategies. In other words, the affiliate must actually get the investor to invest in the product before they are compensated.
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners. 
The early phase is the most difficult because nobody knows you and you need to get people to sell for you as your affiliates. However, once things started to move, ClickBank can rank your products higher in terms of popularity and number of affiliates who are already making sales. Hence, your product listing can appear higher up in their marketplace and gets all the attention you want.
Domain name – A domain name is the name of your website. It is the address internet users type in to access your site, instead of entering the numerical IP address. If you don’t have a hosting provider yet, you can get a free domain name with any of the shared hosting packages on BlueHost. If you already have hosting, you can purchase a domain a la cart for as low as $9 per year.
Most of the traffic for your affiliate website will come from product related searches, and product reviews. Generally, these will be more long-tail terms such as, “Blendtec 570 vs Vitamix 5300”, or “greenworks mower vs black and decker”. The traffic coming from keywords like these will be very targeted, as the searcher has the intention to purchase something.
I would like to add that for information products, a lot of the time it’s pretty easy to rank for “information product review”. I recently did a review of a popular ebook that is a month long discipline program. I went about it by doing the actual program and documenting everything. At the end of the month I wrote up a 2700 word article summing up the whole experience.
At this stage, you’ll likely be wondering how you generate money. There are different types of affiliate marketing compensation. It depends on how the company or affiliate program chooses to compensate you the publisher for your work generating traffic and sales. Most of the time, you can expect a share of the revenue, meaning that you get an agreed percentage of the sales you help generate. There are alternative arrangements.
However, affiliate marketing isn’t just about marketing your partners’ goods, or at the very least it can be about much more than that. Affiliate marketing is also an opportunity to create your own website or some other form of content and get paid to do so, because you’ll be running ads and providing other links to things your audience will genuinely want to buy, at least if you combine your affiliates and your interests correctly. 

I feel like if you have 98% only affiliate content and no other valuable content it’s more likely to be penalized. I was following a lot of competitor sites in Ahrefs and noticed all the ones that tanked had only thin affiliate content and no non-affiliate content. For some reason I thought FixYourSkin was yours but I was wrong. That site went down like crazy and lost their traffic by half. I saw them trying to recover by adding more quality content but it doesn’t seem to help for them and it’s not helping me either.
I’ve been following Michelle for over a year because she posts insane income reports and is always generously giving her tips for free. When I found out about her affiliate marketing course, I jumped on it! In fact, I bought TWO logins for her course, one for my dad and one for me. My dad is an entrepreneur too and when I learned he wanted to learn about affiliate marketing, I bought him the course for his birthday. :)
I found the course extremely helpful especially as i am a beginner. Lisa is excellent at explaining which is important when you are starting out. She has made me understand the importance of finding the right niche and that to me is where most of us go wrong. I am extremely grateful for a course like this and would like to take this opportunity to thank you Lisa for creating a course that helps others! – Michelle 

Thanks so much, Stuart! I read the article you sent a link to today: "How To Start Your Own $20K p/m Affiliate Site". I got very intrigued, and then found my way to this tutorial where, serendipitously 🙂 you showcase WhyImSoBroke as your ultimate example in the chapter: "How To Create Your Own Unusual Product Site". Very jazzed about the potential in building a niche weird product site! Thanks again. Wow, what amazing content you post!
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
Although it has a dynamic and well-designed website, PeerFly has a limited range of offers at any given time (around 8,000). On the upside, it does offer good commission/payout rates, lots of FAQs and educational information, and regular contests and reward programs that can substantially increase your bottom line. Based on online customer reviews, Peerfly enjoys a very high reputation amongst participating affiliates.
Once you've protected your prospecting pool, maximize your affiliate program by working with the best and leaving the rest. As the old 80/20 adage implies, most of your revenue will come from a very small percentage of your affiliates. Because it can be time-consuming to manage a larger affiliate network, consider selecting only a few companies initially, and interview them before signing them on. Affiliates are an extension of your sales force and represent your online brand, so choose partners carefully.
Improve your conversion rates. Don’t worry if you can’t match your competitors’ cost-per-actions (CPAs). Start experimenting with new affiliates and improve your conversion rates, because the more conversions you produce, the more your affiliates get paid. They will prefer promoting your product over someone else’s when they see the number of customers they can generate.
Although it has a dynamic and well-designed website, PeerFly has a limited range of offers at any given time (around 8,000). On the upside, it does offer good commission/payout rates, lots of FAQs and educational information, and regular contests and reward programs that can substantially increase your bottom line. Based on online customer reviews, Peerfly enjoys a very high reputation amongst participating affiliates.
Web Hosting – In order for your website to be visible on the internet, you’ll need to have a “web host”. A web hosting service allows you to basically rent a web server. That web server is what enables your website to be seen by anyone who visits your site. Again, don’t get intimidated by this. I will set you up with a web host that does everything automatically for you.
Once you've protected your prospecting pool, maximize your affiliate program by working with the best and leaving the rest. As the old 80/20 adage implies, most of your revenue will come from a very small percentage of your affiliates. Because it can be time-consuming to manage a larger affiliate network, consider selecting only a few companies initially, and interview them before signing them on. Affiliates are an extension of your sales force and represent your online brand, so choose partners carefully.
Stands for Earnings Per Click. Your earnings per click is the average amount you earn every time someone clicks on your affiliate link. To find your EPC you would take the amount you have generated in commissions from an affiliate link and divide it by the total number of clicks that link received. Example – if an affiliate link has generated $4000 in sales over the lifetime of your affiliate relationship and the same link was clicked on 12,000 times, then you would divide $4,000 (sales) by 12,000 (clicks) to get an EPC of 33 cents. This means you earn an average of 33 cents each time someone clicks on your affiliate link.
Tip 9. Build Trust with your Followers and Market. There’s nothing better than having people trust you when you’re advertising to them. When you build a relation ship with the people you market to it will allow you to build a far better business online. By trying to just sell to people who don’t trust you is a recipe for disaster and that’s why you should try and build trust before you give them your affiliate link.
Another one of the highest paying and most popular dating affiliate programs is eHarmony, which is based on the actual earnings that can be made from each referred sale. Up to $188 can be made from a single sale. In general, the members at eHarmony are typically looking to find serious long term relationships, so many of them are willing to pay extra to find similar people.
Videos can be particularly useful if the affiliate products you are promoting are complicated to use. That could be a complicated game or a piece of software with new features to get to grips with. You’ll find that many products would benefit from a tutorial that offers visitors a visual walkthrough of how it looks or how to perform a certain action. These are far more helpful for some people than trying to understand the same information in words.
These issues have not seen much discussion within the online marketing community, certainly not as much as SEO, content marketing, PPC and other marketing channels. We read online that many companies over the past decade have relied on affiliates to produce sales for their brands. We also read that affiliate marketing has continued to grow, and the most recent figures on the industry from research conducted by the IAB concluded that $16.5 billion worth of sales was driven by the affiliate channel, while advertisers spent $1.1 billion on affiliate marketing in 2014, 8% more than in 2013.
Across all of these methods, authenticity is crucial for long-term, high earning growth, and top earning affiliates know it. With a solid affiliate program strategy, and proper execution and management, this channel is often one of the best sources of new customers for merchants who participate in affiliate marketing, and is a consistent revenue stream for all affiliates.
There is an abundance of educational products that can teach you and it's just too much to learn on your own. The tons of ebooks and other programs out there can make you totally confused before you even got started. An affiliate marketing school sieves out what is relevant for your learning. Something that worked well a month ago may be outdated now. In such case, constant and thorough researches are needed to come up with updated data for better understanding. Internet is one of the valuable tools, which can pave way for better comprehension and knowledge. More than that, if you are on the affiliate business, you can be assured that you can connect well with your possible subscribers with affiliate marketing tools, which are actually made available online.

Another consideration is how much commission you can make per sale. Info products, such as downloadable e-books, work well for this reason; they cost next to nothing to make and distribute, so the revenue from each sale is pure profit. As an affiliate, you could earn up to 70 percent of an e-book’s sales price. You’d be shocked at how many people will pay as much as $50 for an e-book if it solves a pressing problem they have – and if you get a 70 percent commission, $35 goes directly into your pocket every time you make a sale.
Test your ideas. The cool thing about affiliate marketing is that you don’t have to build a website first to find out if your idea is viable. Instead, you can join affiliate networks, browse products that fall under your chosen niche, and conduct research to see if these products would “sell.” Find what is trending online to see what ideas would bring more money to the table.
Your website works for you 24/7 without a human manning your site and can pull earnings in around the clock. You have a never-ending list of products and services to promote. And, my personal favorite, you don’t even have to worry about inventory, storage, customer service, handling, shipping and other day-to-day operational issues faced by ecommerce stores.
In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates. 
Awesome article! This is jam packed with great info. I am just starting a personal finance blog with my fiance and we were a little confused about how to start monetizing. We were initially thinking about using Google AdSense but between this post and another blog I read I am surely convinced that’s not the correct route. I’m really happy you have shared this information because it’s provided an excellent starting point for creating income.
However, when it comes to the online world, everything has been done for you. This is why affiliate networks exist, to make things easier for all parties, including the affiliate, the vendor, and also the customers. Whenever you sign up for an affiliate account, be it from Amazon or ClickBank, you will receive a unique affiliate link or a special URL that contains your username or your affiliate ID. You can then use this link to promote related products accordingly.
Once you have both the domain and hosting purchased and connected, your website should be showing just a basic coming soon type web page. A website needs some type of Content Management System (CMS) such as WordPress, Joomla, or Drupal. CMS allows very easy creation and updating of websites. We highly recommend and use WordPress 99% of the time. In fact, this website is run on WordPress as well as CNN, NASA, FOX News, New York Times, and many others. The best thing about WordPress is that you can virtually modify every aspect of it from design to add-on features. It also has the biggest following when it comes to users and people love to help each other out.
Finally, an effective affiliate marketing campaign requires maintenance. This involves tracking data from thousands of affiliates and responding to issues—such as poor affiliate behavior -- that must be eliminated. (See also Closed Loop Marketing) Maintenance also helps businesses identify which websites bring in the most traffic, so they can adjust accordingly.
Want to promote cameras through your photography blog/review site? First check out a couple of camera retailers and choose only the best affiliate programs. Are their terms favorable? Is the payout big enough to sustain your affiliate business? Do they offer a wide range of products? Do they have good reputation in the market? Is their affiliate program successful? How do they treat their existing affiliates? These are just some of the factors to consider when choosing the products and partners to promote.
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners. 
Learn how to analyze data — Know how to use marketing tools and analyze performance data. Do the math to determine your marketing costs in order to bring traffic to your site, and calculate conversions and commissions to determine what’s performing best for you. Tweak copy or the location of a CTA to optimize success of the page. Study success for all of your highest performing pages, and try to lift conversions. A performance increase of just a couple of points could mean a big lift in sales.
A very good example is TheWireCutter.com, an affiliate website started by a former Editorial Director at Gizmodo. It is a very successful affiliate website that brought in $30 million in cash as reported by The New York Times. You can find a lot of useful information, reviews, and price comparisons for their electronic products from Amazon. Yes, they are affiliates of Amazon and they promote products there.
Videos can be particularly useful if the affiliate products you are promoting are complicated to use. That could be a complicated game or a piece of software with new features to get to grips with. You’ll find that many products would benefit from a tutorial that offers visitors a visual walkthrough of how it looks or how to perform a certain action. These are far more helpful for some people than trying to understand the same information in words.

Tip 10. Be Honest. When building a business around affiliate marketing it is very easy to trick people into thinking you’re an expert. However, just because it’s easy doesn’t mean it’s something you should do. I am sure you have been tricked into something before and I bet you didm’t like it. Keep it honest and stay true to yourself with your affiliate marketing business.
Cost per click was more common in the early days of affiliate marketing but has diminished in use over time due to click fraud issues very similar to the click fraud issues modern search engines are facing today. Contextual advertising programs are not considered in the statistic pertaining to the diminished use of cost per click, as it is uncertain if contextual advertising can be considered affiliate marketing.
If you want to build a successful affiliate business, the best way is to follow the model that has proven to work. So combine some of the strategies and build your own website or a blog. Of course, you can choose not to build a website and promote straight using social media, but it may not be a good long-term strategy because you cannot tell if the social network will still be around years down the road.

Product Reviews – The infamous product review websites… This is a very popular method where the author is an expert in a particular field and gets hands-on experience for a product/ service and gives their personal opinion on the product. This is a very competitive market if you are trying to go after something broad such as cameras or laptops. An example would be http://www.steves-digicams.com

That’s because the affiliate program works by setting a browser cookie when someone clicks on an affiliate link and tracks any purchases made at the destination before the cookie expires. After that, the affiliate program pays out a small commission. Thus, it’s possible to make a little money or even make a living off of affiliate marketing, but only if you can convince people to click on your links and buy your affiliate partner’s products.


There is an abundance of educational products that can teach you and it's just too much to learn on your own. The tons of ebooks and other programs out there can make you totally confused before you even got started. An affiliate marketing school sieves out what is relevant for your learning. Something that worked well a month ago may be outdated now. In such case, constant and thorough researches are needed to come up with updated data for better understanding. Internet is one of the valuable tools, which can pave way for better comprehension and knowledge. More than that, if you are on the affiliate business, you can be assured that you can connect well with your possible subscribers with affiliate marketing tools, which are actually made available online.
Nick Schäferhoff is an entrepreneur, online marketer, and professional blogger from Germany. He found WordPress when he needed a website for his first business and instantly fell in love. When not building websites, creating content or helping his clients improve their online business, he can most often be found at the gym, the dojo or traveling the world with his wife. If you want to get in touch with him, you can do so via Twitter or through his website.
Let’s say you have a promotions page where you’re promoting a product via affiliate links. If you currently get 5,000 visits/month at a 2% conversion rate, you have 100 referrals. To get to 200 referrals, you can either focus on getting 5,000 more visitors, or simply increasing the conversion rate to 4%. Which sounds easier? Instead of spending months on blogging, SEO, and social media marketing to get more traffic, you just have to increase the conversion rate by 2%. This can include landing page optimization, testing your calls-to-action, and having a conversion rate optimization strategy in place. By testing and optimizing your site, you’ll get far better results with much less effort. 
Another problem with self teaching is that you will end up spending a lot more money than is necessary. Most of the educational products online have not been written for the sole purpose of teaching you all you need to know to succeed in this industry, but have embedded within their pages, recommendations to other products that you should buy. And buy, and buy. The price tag can get pretty high. For instance, some of the products you may find yourself buying include: web builiding software and hosting, auto responder, article submission software, keyword research tools, article writers or PLR articles, advertising, graphics tools, SEO software, link cloaking & analytics tools, coaching or mentoring, directory submission services, more and more educational guides, ebooks and tutorials, and dozens of other products that are able to convince the unsuspecting newbie of the necessity of purchase.
Kathy Burns-Millyard has been a professional writer since 1997. Originally specializing in business, technology, environment and health topics, Burns now focuses on home, garden and hobby interest articles. Her garden work has appeared on GardenGuides.com and other publications. She enjoys practicing Permaculture in her home garden near Tucson, Ariz.
Looking to build a profitable affiliate website? Or, do you already have an affiliate website that you want to optimize to boost revenue? Affiliate marketing is one of the best ways to make money online. With the right strategy, you can optimize your website so that it attracts the right traffic, in turn bringing more affiliate revenue to your table.
The audience comes back for more because the best content like this offers real world, practical advice. Check out the site Moneysupermarket, usually you’ll notice there are no advertisements. All revenue is generated from affiliate links. Considering that these links are performance-based, this is a testament to the fact that this model works. These links are generating conversions.

Price per click (PPC) is a popular way of promoting affiliate products. Bid on relevant keywords related to each product you are trying to market and your adverts will show when someone searches for these terms in a search engine. For example, if someone searches for a certain type of bestselling book such as Harry Potter and Amazon are bidding on a related keyword such as JK Rowling book, Harry Potter book, Amazon’s paid-for advertisements might show up in their results.

I found the course extremely helpful especially as i am a beginner. Lisa is excellent at explaining which is important when you are starting out. She has made me understand the importance of finding the right niche and that to me is where most of us go wrong. I am extremely grateful for a course like this and would like to take this opportunity to thank you Lisa for creating a course that helps others! – Michelle
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